How to Avoid Deceptive Advertising Issues with Native Ads

11 October 2018
 Categories: , Blog

Consumers are increasingly savvy and less interested than ever in watching advertisements.  As a result, some brands have started investing in "native advertising," or paid content on social media that is designed to look like another article, informational guide, or piece of news in order to encourage viewers to click on it and watch. Unfortunately, if you take native advertising too far, your company can wind up in legal trouble. Here's what you should know. Read More